How much of your text was created in post-production?
There was several parts of the text that were significantly bettered after the production element of our practical. This was mostly acheived through editing. This gave the production stability and a feeling of continuity. Additionally we changed a few elements of our practical piece as we did audience feedback through our evaluation and this menat we were able to meet the demands of the consumer at a more precise level.
What technologies did you use to modify your original material? How did this change the meaning of your work?
We used several technologies in order to change the meaning of our practical piece. To begin with i would like to comment on adobe premier pro. This is where we did the editing to our practical piece and we were able to meet the conventions of indie as we could edit our film such as the 4 way effect to give it a fast flowing feel and tempo. This could also be said for final cut. Additionally we were able to add in very intricate and small spounds to areas such as the opening using garage band on the mac books. Additionally in creating the logo we used photo shop and this was a vital element to changing the meaning of our tezx
Adobe prmeier pro
final cut
garage band
photo shop
adobe photo shop + in design
Friday, 6 May 2011
Album Covers
Below is a compilation of cd covers and cases of bands all from the indie genre.

This is a front cover of the kook's album "The inside in the outside out". We will be aiming to replicate something similar to this as it is plain simple and easy to do aswell as being effective. It has a group photo of all of the band members together with a plain white background. This could be done easily in the photography suite that is available to use in school.

This is The Fray's album cover. I found this to be a really artistic album cover using light and different techniqes to spell out the bands name. I don't think that we would be able to do this but i was interested to see that the indie genre has the connotations of being a slightly artistic genre and this album cover fully represents that image.

This is Franz ferdinand's album cover. I feel that this once again follows the conventions of the indie (indie rock) genre being artistic. Once again this is something that we could within school with the resources that are available to us. I am also fond of this album cover so i think that this is a real possibility to do something similar to this.

This is a front cover of the kook's album "The inside in the outside out". We will be aiming to replicate something similar to this as it is plain simple and easy to do aswell as being effective. It has a group photo of all of the band members together with a plain white background. This could be done easily in the photography suite that is available to use in school.

This is The Fray's album cover. I found this to be a really artistic album cover using light and different techniqes to spell out the bands name. I don't think that we would be able to do this but i was interested to see that the indie genre has the connotations of being a slightly artistic genre and this album cover fully represents that image.

This is Franz ferdinand's album cover. I feel that this once again follows the conventions of the indie (indie rock) genre being artistic. Once again this is something that we could within school with the resources that are available to us. I am also fond of this album cover so i think that this is a real possibility to do something similar to this.
Friday, 4 March 2011
Pro's And Con's
At the moment our time management as a group isnt very good. this is due to lack of communication between myself and my partner.
I'm also disspaointed with the progress from my blog as I feel I could have done a lot more if my time management was better.
On the other hand our filming has gone very well. We have got nearly all of our footage and have made a start on editing. We hope to have a rough cut done within the next week.
I'm also disspaointed with the progress from my blog as I feel I could have done a lot more if my time management was better.
On the other hand our filming has gone very well. We have got nearly all of our footage and have made a start on editing. We hope to have a rough cut done within the next week.
Friday, 18 February 2011
Target Audience Questionnaire
Target audience questionnaire
Q1) Do you enjoy music from the indie genre?
Q2) Do you prefer indie rock to indie?
Q3) Would you pay money for a cd /download from an indie genre?
Q4) If we were to create a magazine advertisement would you expect it to be colourful?
Q5) Do you prefer music with romance style lyrics more than any other?, if no the other style you most prefer is ……………………….
Q6) Do you come from the age bracket of 16-19?
Q7) Do you own a personal music playing device i.e. ipod, mp3/4?
Q8) What for you are the most memorable music videos and why?
Q10) What would you expect to see in an Indie music video?
Costume:
Props:
Location:
Storyline:
Tempo:
Q11) Here is a couple of lines from the song “Naïve2, how do you interpret these lyrics.
I know that she knows that I'm not fond of asking
True or false it may be
She's still out to get me
Q1) Do you enjoy music from the indie genre?
Q2) Do you prefer indie rock to indie?
Q3) Would you pay money for a cd /download from an indie genre?
Q4) If we were to create a magazine advertisement would you expect it to be colourful?
Q5) Do you prefer music with romance style lyrics more than any other?, if no the other style you most prefer is ……………………….
Q6) Do you come from the age bracket of 16-19?
Q7) Do you own a personal music playing device i.e. ipod, mp3/4?
Q8) What for you are the most memorable music videos and why?
Q10) What would you expect to see in an Indie music video?
Costume:
Props:
Location:
Storyline:
Tempo:
Q11) Here is a couple of lines from the song “Naïve2, how do you interpret these lyrics.
I know that she knows that I'm not fond of asking
True or false it may be
She's still out to get me
Allocation Of Roles
For our practical production Alex and I decided that he would be the main charactor for all the performance shots and I would do the narative shots.
We decided this becasue those parts were better suited to us. We are yet to film the narative shots. Our final allocation was for "boy 2" and "girl 2" these will be played by friends of ours.
We decided this becasue those parts were better suited to us. We are yet to film the narative shots. Our final allocation was for "boy 2" and "girl 2" these will be played by friends of ours.
Wednesday, 19 January 2011
Role Allocation
Together we decided that it would be best for myself to be the narrative performer and for Alex to be in the performance shots. This was due to a number of reasons but mainly because I had acting experience so it made sense for me to do the acting and Alex was happy to be in the performance shots.
Saturday, 4 December 2010
Audience Feedback
For our audience feedback we sat down with a few people who watched our video to establish what they thought the pros and cons were, what we did right and what we did wrong and what they would have done if it were up to them. We felt this was the most effective way of retrieving audience feedback because it gave us the chance to talk to them face to face and explain why we did what we did. It also was easier than making a questionnaire around there views and by asking open ended questions it aloud a conversation to form which would give us feedback in great detail.
One point which repeatedly came up was that the narrative was slightly to complicated and jumpy to follow over such a short period of time. This was a point we were aware of however didn’t see that it would be that much of a drawback. One of our focus group participants said “I really like how you’ve merged the narrative into the performance shots, it works really well. However the narrative plot is too long to be told over a space of 3 minutes or so.” This was excellent feedback, we replied with the following comment… “We appreciate that the plot is slightly to complex for a music video but perhaps if you watched it a few times, like you would with any other music video, do you think the plot would become clear and you would uncover things that you may have missed the first time?” This was a brilliant opportunity to watch the music video again to see what the focus group said. After watching it a second time they agreed that they found it easier to watch the second time round. Another participant said “the likely hood of watching a music video more than once if extremely high, especially due to the internet and websites such as Facebook and YouTube. So maybe producers can afford to make more complex videos now that they can be watched at almost any moment in anyone’s life.”
The second point which was brought up was about the lip syncing was out in some parts of the music video. This wasn’t due to poor editing but down to the actor we used not being familiar with the song or its lyrics. The focus group said that it would have been a big improvement to the video as it would make it look more professional and sharp. I explained that we did our best during the editing process to rectify any synchronising issues however it was too time consuming to either slow down or speed up sections of footage which may only last for 1-2 seconds. The focus group replied with “Why didn’t you re-film the broken sections of footage?” our reply was “We did think about it and were very close to doing so but with the deadline approaching and final adjustments to be made, to our regret we had to call off re-filming and make good with the footage we had”
Finally we asked our focus group “assuming the adjustments you have suggested were made to this text, how would you rate this video and would you buy the video from iTunes instead of just the song?” to our surprise we were told by a number of the participants that they would spend the extra money on getting the video. They agreed that, with the issues mentioned resolved, it would be a video they would expect to see on TV and online. They also agreed that the costumes, mes-ensense and settings were accurate to that of a genuine video of this genre.
One point which repeatedly came up was that the narrative was slightly to complicated and jumpy to follow over such a short period of time. This was a point we were aware of however didn’t see that it would be that much of a drawback. One of our focus group participants said “I really like how you’ve merged the narrative into the performance shots, it works really well. However the narrative plot is too long to be told over a space of 3 minutes or so.” This was excellent feedback, we replied with the following comment… “We appreciate that the plot is slightly to complex for a music video but perhaps if you watched it a few times, like you would with any other music video, do you think the plot would become clear and you would uncover things that you may have missed the first time?” This was a brilliant opportunity to watch the music video again to see what the focus group said. After watching it a second time they agreed that they found it easier to watch the second time round. Another participant said “the likely hood of watching a music video more than once if extremely high, especially due to the internet and websites such as Facebook and YouTube. So maybe producers can afford to make more complex videos now that they can be watched at almost any moment in anyone’s life.”
The second point which was brought up was about the lip syncing was out in some parts of the music video. This wasn’t due to poor editing but down to the actor we used not being familiar with the song or its lyrics. The focus group said that it would have been a big improvement to the video as it would make it look more professional and sharp. I explained that we did our best during the editing process to rectify any synchronising issues however it was too time consuming to either slow down or speed up sections of footage which may only last for 1-2 seconds. The focus group replied with “Why didn’t you re-film the broken sections of footage?” our reply was “We did think about it and were very close to doing so but with the deadline approaching and final adjustments to be made, to our regret we had to call off re-filming and make good with the footage we had”
Finally we asked our focus group “assuming the adjustments you have suggested were made to this text, how would you rate this video and would you buy the video from iTunes instead of just the song?” to our surprise we were told by a number of the participants that they would spend the extra money on getting the video. They agreed that, with the issues mentioned resolved, it would be a video they would expect to see on TV and online. They also agreed that the costumes, mes-ensense and settings were accurate to that of a genuine video of this genre.
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